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Marissa Mayer took over the reigns as CEO of Yahoo in July 2012 and is making waves. The article credits Ms. Mayer with doing more for the company in her first 6 months than the past 5 CEO’s could accomplish in the last 5 years. Ms. Mayer’s focus is on “people and products” she says and her focus seems is paying off as evidenced by Yahoo’s Q4 results. Following news of the 4th quarter earnings, Yahoo's stock price (YHOO) climbed to a four-year high.
While Wall Street seems enamored by the new CEO at the moment, time will tell if the apparent turnaround is here to stay. One area where Yahoo has a lot of growth potential is in the mobile realm. Per the article, Yahoo lacks mobile hardware and does not have a browser or a mobile operating platform of its own. Tech giants like Google, Apple and Amazon continue to outspend Yahoo in research and development- this will have to change if Yahoo is going to make a sustained comeback.